Alfa Romeo: flagship in 2014, Giulia in 2015
Alfa Romeo and upcoming launch dates, that’s a bit like discussing when Lindsay Lohan will again be arrested; you know it will happen, but the question is when exactly. Neither client nor importer has any information, only the big bosses in Detroit and Turin do. However, the Italian newspaper La Repubblica now says it has some information too.
The long-awaited Giulia will introduce a completely new platform (and engines) and also a complete D-segment. 2015 has been chosen as the launch year for this range. That is three years after the original launch date, making us tempted to say ‘it’d better be good!‘. The US will be the most important market for the new Alfa Romeo, where it will be (rightfully) positioned as an upper-class brand. As we already knew, we can very soon finally expect the 4C. However, while the convertible version was already planned for next year, we did not yet know that the E-segment flagship will also be launched in 2014. This latter will be manufactured in Turin, while the 4C’s will be coming from Modena.
Two models with a clear statement; Alfa Romeo, together with Maserati (and Ferrari), is among the best things originating from Italy. Following this E-segment model is then the extensive mid-segment range in 2015. This will be the economic basis next to the above-mentioned niche. 2015 appears to be a year where we, Alfisti, should all look forward to, as the – in Japan built – Duetto will also be launched in that same year.
In 2014 then, finally, we will again see a big Alfa Romeo going on sale. This 166-successor will be built in Mirafiori together with the Maserati Ghibli and will (or at least should) be a major threat to the established German brands in the E-segment. With both rear- as well as four-wheel drive, an 8-gear automatic, a V6 petrol (producing over 400 bhp) from Maranello and a V6 diesel (producing over 300 bhp) from Cento by VM Motori as options, things look promising. According to La Repubblica, the Giulia, Giulia Sportwagon, SUV and Duetto will then be launched in 2015. A possible coupe/convertible variant wasn’t mentioned.